Coco Før Chanel - Coco Before Chanel

The film opens showing Gabrielle Chanel and her sister Adrienne being abandoned by their father at an orphanage in Aubazine in 1893. Gabrielle waits every Sunday for their father to visit them, but he never shows up. We learned later from Gabrielle's own reminiscing that her parents' marriage made her mother extremely unhappy, and that the father abandoned the two little girls after their mother's death. It also emerges that shortly after abandoning the two little girls their father left France to try his fortune in America.

15 years down the line in 1908, we find a young Gabrielle Chanel working in a provincial bar. She works as a seamstress for the performers by day and as a cabaret singer by night, singing and dancing with Adrienne a song about a little dog named "Coco" that gets lost at the Trocadéro in Paris. Gabrielle and Adrienne resist being confused with the hookers whose services are purchased by the male customers of the bar, but they both get the seductive attentions of two older rich men, a baron for Adrienne, and another aristocrat named Balsan for Gabrielle. "Coco" becomes Gabrielle's nickname. Adrienne becomes the de facto wife of the baron, who however never marries her, due to his family opposition.

Deprived of opportunities and driven by an inner drive to make it at all costs, Gabrielle resolves to leave the provincial city and reach Balsan's country estate. Here she accepts to have a liaison with Balsan, while still trying to assert her independence. She learns to ride horses and this experience gives her the idea of designing trousers for women. She meets actress Emilienne, in the circle of Balsan's friends, and she begins designing hats and dresses for her, as well as for herself. She starts reinventing women's dresses by dropping corsets and excessive decorations and shortening skirts.

Balsan's circle of friends includes a self-made, rich, English businessman, named Arthur Capel, significantly younger than Balsan. Capel courts Gabrielle-Coco until the two fall in love during an escapade at the seaside in Normandy. Balsan is upset at the prospect of losing Coco to a man whom he has himself introduced to her, and he offers to marry Gabrielle to win her back from Capel, but Gabrielle refuses. In revenge, Balsan reveals to Gabrielle that Capel is betrothed to a woman in England. Coco decides to continue the liaison with Capel, but with no more illusions about marriage, declaring that she will never get married.